“We by no means put out a product except we completely adore it.”
For Hannah Kim, Joanna Lee and Rebekah Ma, staying linked throughout COVID-19 wasn’t simply essential for typical familial causes like catching up and sending good vibes. The three siblings additionally helm ai Toronto Seoul, a sustainably-minded vegan purse and accent model that’s based mostly in Toronto and produces its wares on a small scale in Seoul, South Korea. Kim and Lee are positioned in Canada, whereas Ma has lived in Seoul for the final two years and lends a hands-on strategy to how their merchandise are made.
The trio collaborates on the model’s designs with their mom, Hun Younger Lee, who along with being an award-winning advantageous artist, helped her daughters to develop their ardour for trend. “Our mother, who was an immigrant in Toronto within the Nineteen Seventies when she was in her early twenties, felt trend was one thing she may join with when she got here to Canada as a result of it’s a common language,” says Kim. “Rising up, we all the time had the newest Vogue and InStyle