Gucci Aria Present: Gucci Boldly Hacks Balenciaga in Aria Assortment

Pictures courtesy of Kevin Tachman

Alessandro Michele marks Gucci’s a centesimal anniversary by bringing logomania to a startling new degree.

When Alessandro Michele introduced he’d be trailing away from the standard trend calendar to indicate Gucci in bi-annual seasonless collections, he was doing what few had already executed. Little did we all know, the Italian trend maestro was winding up for extra together with his Gucci Aria assortment.

The gathering launched this morning as a movie contains the outcomes of what Michele calls a “hacking lab” — the goal being one other luxurious power within the steady of Kering manufacturers: Balenciaga. The time period “hacking” makes it clear this was not a collaboration, the place each events present consent. This was a daring incursion into the world presided over by one other designer: Demna Gvasalia.

Named Aria — which is outlined as a solo efficiency in an opera — the gathering was extra of a dance with mushy and exhausting in good concord. Or maybe Michele was suggesting that he would create an aria, by mixing two entities into one. Fits are marked with the names of each manufacturers within the slanted type

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